How I built a hugely successful partner program and you can too (In-depth)

A hands-on example of how a reseller channel partner program helped Sweden-based Appland sign-on over 100 of the world’s biggest telecom operators as its customers.

Sales presentations can make or break your channel partner program: An expert’s guide on how to get it right

Great sales presentations can help you educate your channel partners about your product or solution and also train them to sell it

How to create an effective Sales Presentation

Sales presentations are one of the most effective tools to increase sales. Here’s everything you need to know to create a powerful one

Featured News

SOSTAC ® Marketing Model – Top Ranked Planning System

The SOSTAC ® marketing model, a popular and widely used model for marketing and business planning. Whether you're creating an overall marketing or digital marketing strategy or improving individual channel tactics like SEO or email marketing, this is the tool to use.

Channel Partner Programs & Channel Sales: 4 critical elements of success

Limited time and resources? For successful channel sales, focus on these 4 core elements in your channel partner program

Guide to a B2B sales training program that all companies should design

Pre-packaged sales training programs are for amateurs. Here’s a guide on how to tailor-make your own.

3 Amazing Sales Tools I Use Every Day

These sales tools help me to be more efficient and reach my sales targets faster.

How I Broke the Code for Advanced Value Proposition Creation Design

2013 I started to work for Mentice, a company designing medical simulation software and hardware for endovascular procedures. My new job was a real challenge ..

How to Create Growth by Converting Customers to Fans - 3 Step Formula

You don’t need customers. You need fans and promoters Gartner claims that the top tool to close deals is customer references. Hubspot has added to their defi

This underrated skill will help you transform your product launch

Sales, marketing, pitching, creating power points – This is the skill you need to elevate for your product launch to become successful

Create an Outstanding Message About Your Solution - Online course

Learn 4 amazing Value Proposition tools the super professionals use. Craft and create an outstanding message, presentations and text that will impress.

Partner Program – The 14 Steps to Build Your Reseller Channel Program

How can a reseller channel partner program help you? Katrina Razavi, a business development professional, helped a B2B startup increase